Mattel's Hello Barbie Hologram, a articulation abettor commutual with a "walking, talking, and dancing" Barbie appearance projection, will not be appear as planned for the 2017 anniversary season, the aggregation said. The activated toy will be captivated until 2018 "due to added testing of the platform."
Though it was a "tough decision" to authority the tech-forward toy back, Michelle Chidoni, carnality admiral of all-around cast communications at Mattel, told ABC News the aggregation wants to conduct added tests. The new absolution date is yet to be determined, advancing to be in 2018.
Mattel apparent the Hello Barbie Hologram as its newest adventure into tech meets toys in February. It includes a "floating" angel of Barbie projected in a blush box that awakens back a user says, "Hello Barbie." The activated Barbie can set reminders, analysis the acclimate and comedy music and games. Her bark and clothes can all be customized.
Unlike the Amazon Echo or Google Home that accept accessible systems, acceptation they cull advice from beyond the internet, Hello Barbie Hologram operates in a bankrupt arrangement of curated agreeable advised to assure children's aloofness and accommodate internet safety. Parents accommodate accord and set ascendancy through an app.
Pre-orders for the Barbie hologram opened in October, but accept now been halted. Chidoni said about 100 bodies accept pre-ordered the artefact so far and Mattel affairs to accumulate all of its consumers adapted on the new absolution date.
Hello Barbie Hologram follows 2015's Hello Barbie, a concrete Barbie babyish that connects to WiFi and has a two-way chat with the user. It was the aboriginal babyish with bogus intelligence, congenital with a microphone and apostle in a bejeweled chaplet while a button on the belt catch triggers articulation activation.
The aggregation said its analysis adumbrated that girls capital alike added alternation with Barbie, which led to the appearance included with the accessible Barbie hologram.
Hello Barbie Hologram will be the aboriginal bogus intelligence commutual with hologram aimed at the toy market, according to the company, and is meant for accouchement ages 6 and up. It will be priced at $225.
The adjournment in absolution Hello Barbie Hologram comes afterwards Mattel canceled its assembly of a voice-enabled babyish monitor, Aristotle, that was advised to assignment accurately for adolescent children's needs, such as arena lullabies back they deathwatch in the night. But, aloofness apropos accept been aloft about the toy. Chidoni said the accommodation to abolish Aristotle was allotment of the company's change in toy technology strategy.
