Hayley Atwell as Peggy Carter in Marvel’s Agent Carter. (photo: Patrick Wymore/ABC)

Welcome to our TV Actualization column, breadth TV Ate My Wardrobe‘s Emma Fraser discusses the trends in television apparel. This week: How to acquisition your admired as-seen-on-TV outfits.
Olivia Pope’s wine cardigan, the red affected sunglasses Peggy Carter wears, Ilana’s bras on Broad City: all items you adeptness covet and with the advice of assorted sources you should be able to acquisition them. Television costuming is big business and it is attainable to abrasion the aforementioned clothes as your admired characters…if you apperceive breadth to look.
TV has consistently had a duke in influencing my actualization choices; Angela Chase and all her checkerboard abreast my attending aboriginal on and while I didn’t apperceive absolutely breadth she got her clothes from it wasn’t too adamantine to acquisition a flannel shirt in the mid-90s. A crew is Jennifer Aniston’s Friends actualization bequest abundant to her chagrin, but I was abundant added of a Jen Lindley adopter in this administration and Rachel Green provided actualization advice in addition area. I ashore with the checkerboard activity and a brace of adverse pants I got from Topshop (back aback common alteration apartment were somehow a activity – way to drove confidence) in an accomplishment to try and bout one of Rachel’s division 2 looks. My dad fabricated Bay City Rollers jokes; not the allegory I was aiming for.
Tracking bottomward a specific allotment of accouterment as-seen-on-TV was appealing catchy with that adaptation of the internet, and the best you could achievement for was an approximation. Logos were a big 90s activity and brands like Tommy Hilfiger or Ralph Lauren were instantly recognizable. Alas, my allowance/wages from my Saturday job did not amplitude this far.
A archetypal Olivia Pope wine cardigan can bulk upwards of $1000. Don’t discharge any of that red bottomward it because it’s absolutely activity to be a dry apple-pie alone job.
Cut to present day and the adeptness to acquisition out breadth apparel are from has gone from assumption assignment to accounting in a web address. There are a arrangement of sites which baby to a advanced ambit of accepted TV shows such as Beat on TV, Bazaar Your TV, The Take and Spylight which put you a few clicks abroad from purchasing the sweater you saw on Brooklyn Nine-Nine aftermost night. I beggarly ASOS started as a aggregation that awash articles ‘As Apparent on Screen’ and developed into the aggregation it is today. Sometimes their clothes are apparent on screen, but now they are the source.

Sometimes items are no best attainable but it helps that the timeframe amid assembly and airing is almost small, abnormally with arrangement shows. Cable tends to blur all the episodes afore airing so if clothes from Girls or Broad City are what you are attractive for it can get a little trickier, but because of the time that has anesthetized the adventitious of it actuality a auction account is abundant higher. Bonus.
You can additionally go the absolute avenue by application amusing media. Abounding apparel designers on Twitter are added than blessed to acknowledgment your accouterment queries; bark out to Jenn Rogien for analytic my Mimi-Rose pajama abstruseness aftermost division on Girls (J. Crew for anyone wondering). Instagram is additionally addition abundant source. Both Mindy Kaling and Mindy Project apparel artist Salvador Perez consistently allotment what her actualization will be cutting and breadth the clothes are from in advance.
Mindy Kaling in The Mindy Project. (Photo: John Fleenor/NBC)
Cost varies and the budgetary bulk doesn’t consistently bout the lifestyle/salary of said character. That sweater Gina wore on Brooklyn Nine-Nine is from Neiman Marcus and costs $325. Instant crushing defeat at this splurge bulk on a account base because, amid added things, Gina is a sweater queen and they are rarely in the affordable bracket. With a actualization like Broad City this is abundant added important as the costuming plays a big allotment in the accomplished artful and who Abbi and Ilana are. It makes faculty for them to abrasion clothes from food like H&M, Topshop (where Abbi buys jeans in the division 2 premiere) and Chargeless the People. These are the kinds of places addition with their assets would bazaar and aback Abbi does splurge in a bazaar the dress which she originally advised to acknowledgment is far from a one-wear affair.
On a contempo Channel 33 podcast Abbi Jacobson and Ilana Glazer talked to Andy Greenwald about the chargeless clothes they accept been offered as their contour has risen and why they accept to about-face them down. “They would never abrasion a Stella McCartney sports bra. They’re like $90,” Ms. Jacobson says. And if you are accepting agitation sourcing clothes from Broad City, Ms. Glazer did acknowledgment that they alike accompany in their old clothes to abrasion rather than accepting new ones. (P.S. I am still afterwards the hoodie Abbi hid in to absorber herself from the Bevers embrace in division 1).
Part of Broad City’s costuming agreeableness comes in these moments breadth they do echo pieces and not aloof because it is an big-ticket dress; in an account with Flavorwire apparel artist Staci Greenbaum explains, “The alliteration activity was absolutely big that we accustomed aboriginal on because I aloof acquainted like it would so unrealistic and so aberant for somebody to abrasion article new every time we saw them. It aloof didn’t fit appropriate with the attributes of the actuality of the show.”

Abbi Jacobson and Ilana Glazer in Broad City. (photo: Comedy Central)
There are 3 altered categories which you can breach best shows bottomward into aback it comes to purchasing the accouterment as apparent on screen. Let’s alpha with Broad City which avalanche into ‘Contemporary Affordable’ as the characters abrasion clothes that bout their income/lifestyle. Aback you bang on that articulation a accomplished month’s hire doesn’t appear into the equation. Jane the Virgin is addition acceptable example, as best of Jane’s apparel comes from places like Target (her favorite), H&M, Topshop, Forever 21 and Nordstrom Rack (so artist at aperture prices). Addition actualization that additionally avalanche into this class is Girls although they do tend to bend against the additional category: ‘Contemporary Aspirational.’
This breadth the added big-ticket splurge items alive and comedies like Brooklyn Nine-Nine, New Girl and The Mindy Project hover. Sometimes the affluence levels bout the assets (see Mindy), but about alike with a whopping bacon there is acceptable to be discrepancies if you add up aggregate these characters accept worn. Scandal and The Acceptable Wife additionally abatement into these categories and a archetypal Olivia Pope wine cardigan can bulk upwards of $1000. Don’t discharge any of that red bottomward it because it’s absolutely activity to be a dry apple-pie alone job.
While these prices are apparently above the boilerplate viewer’s account accouterment budget, as I mentioned beforehand by the time these episodes air some of these apparel are ‘last season’ and generally attainable at a bargain amount or from aperture sites/stores. EBay is addition abeyant accumulate aback you apperceive absolutely what you are attractive for.
There is addition alternative: the amalgamation line. Scandal apparel artist Lyn Paolo and Olivia Pope herself Kerry Washington formed with The Limited in both 2014 and 2015 to aftermath an affordable accumulating of Scandal-influence pieces with some of them absolutely authoritative an actualization on the show.
This isn’t the aboriginal time brands accept capitalized on a accepted actualization with characters who about alone abrasion high-end clothing. Target did a Gossip Girl-inspired accumulating from artist Anna Sui aback in 2009. This is article that additionally works for the third category, ‘Period.’ as you can’t absolutely go into a abundance and aces up Megan Draper’s atramentous cardinal from her Zou Bisou Bisou achievement or Peggy Blumquist’s fur collared coat.

Kirsten Dunst as Peggy Blumquist and Jesse Plemons as Ed Blomquist in Fargo. (photo: Chris Large/FX)
There are options, though. Mad Men apparel artist Janie Bryant produced three collections with Banana Republic as a way to accord an admirers the attending of Joan or Betty in a abreast and attainable manner. To get the absolute activity or absolute activity adjoining again best is the way to go which can be aloof as cher – as discussed in this contempo allotment on the Manhattan Best Accouterment Actualization – or if you attending in the appropriate places you adeptness blunder on a winner. Try your parents’ old closets for instance.
While you apparently don’t appetite to go the Mad Men avenue for undergarments – 1960s ‘shapewear’ looks annihilation but fun – a added contempo ambience like The Americans adeptness affect some added applied and adult underwear options. The Americans apparel artist Jenny Gering curated a band with Cosabella that included some pieces beat by Keri Russell as Elizabeth Jennings aftermost division in the auberge allowance allure scene. I accept alone autonomous for a added abreast TV underwear access and gone the Abbi from Broad City avenue and this has absolutely upped my bra game.
Accessories from shows set in decades continued ago tend to be easier to analyze and alike access with some luck. The red sunglasses Peggy sports throughout Agent Carter’s additional division are from Old Focals and this aggregation food abounding best frames for the screen.
Footwear can additionally be easier to antecedent than you adeptness expect. It helps sneakers are reissued which is why a brace of Adidas SL 72’s appeared in both the 1983 set German alternation Deutschland 83 and the abreast Magic Mike XXL (and as a allowance to my fiancé a brace of Christmases ago) after actualization as an anachronistic comment on IMDb.
Dressing from top to toe in items apparent on TV–from an arrangement of genres, ambience and decades–is now absolutely attainable with a bang of few buttons. Blessed shopping!

Emma Fraser is the architect of TV Ate My Apparel and spends best of her time autograph about TV, actualization and costuming; Abbi and Ilana’s Broad City style, the wigs on The Americans and Mindy Lahiri’s pajamas are aloof as basic as talking about ’90s/’00s boyhood shows. Emma has a MA in Blur and Television and she apparently holds Angela Chase amenable for this path. You can acquisition her on Twitter @frazbelina.




