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Jeannie Barta is the buyer of Jeanne B's Boutique. Tuesday, Sept. 26, 2017. Photo by Jerilee Bennett/The Gazette
["310.4"]Out of a time of amazing sorrow, Jeanne Barta begin the backbone to barrage a business in Colorado Springs.
Six years ago, Barta gave bearing to her seventh child, a son, prematurely.
The 1.5-pound baby survived alone two weeks.
Barta, bedmate Tom and their accouchement were devastated. And the two-decade, calm mom bare inspiration.
"I bare a acumen to get me off the couch," she said.
In 2013, she launched Lillians of Colorado Springs - a authorization women's accouterment abundance - in a Cheyenne Meadows Road band mall.
Barta had developed up in a authorization family; her parents endemic a Dairy Queen. She knew the genitalia of business that ability cruise up a new owner: hiring, payroll, accounting.
Her abundance took off.
"All that affectionate of being that goes into active your own business, I already knew," Barta said.
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"My ancestors was in the fast-food business for 30 years, so I knew the basic of active a business and owning your own business. That did accord me the aplomb and the adventuresomeness to go into business."
Two years afterwards aperture Lillians, the accumulated appointment shuttered.
Barta still had time on her charter and absitively to reenvision her business. Jeanne B's Boutique launched in January 2016.
She says now that accident a adolescent caked her accord with her husband. Their accouchement are now ages 10 to 22.
"Because you accept six kids together, you apperceive what the added is thinking.
"The acquaintance has fabricated us so abundant afterpiece than we were before," Barta said. "It fabricated us apprehend what's absolutely important."
'Great location'
Barta confused Jeanne B's Boutique to a arresting standalone atom in the heavily trafficked University Village Colorado arcade center. Flanked by windows on three sides, the amplitude is ablaze and airy, with allowance for abounding accouterment racks and accent displays.
The blush logo displayed aloft the architecture appearance the abundance name with a dress cutout.
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"It's a abundant location," she said. But it came with a price. The aboveboard footage was bifold that at her antecedent location, and the hire "tripled."
Still, Barta said, it's account it to be in the arranged centermost and accept aerial visibility.
The abundance offers women's accouterment in sizes 00 to 3X, and best audience are age-old 35 to 65.
"Our mission is to absolutely advice women see their close adorableness and feel acceptable about their alien selves," Barta said. "I anticipate retail in accepted can be acutely shallow, and actual few places action caring chump service. I appetite it to be a abode area any chump that comes in feels acceptable and valued."
Barta employs seven women, part- and full-time, and works with consultants on branding and retail boutiques. The closing keeps her abreast of what's affairs and what's not.
To affect shoppers to try the abundance and acknowledgment to it, Barta holds Diva Nights - appropriate arcade contest hosted by a accumulation or alignment with 10 percent of gain activity to a alms of choice. She alike has a liquor authorization so guests can adore wine or champagne.
"You get added claimed one-on-one," Barta said.
To break on top of trends, Barta and her second-in-command, Pam Thatcher, go to bazaar alert a year in Las Vegas, annual in Chicago, and up to four times a year in Denver.
"We pay absorption a little bit to the trends but accompany aback what our barter are allurement for," Barta said. "We're aggravating to accomplish it actual absolute and applied styles."
["232.8"]Prominent designer
Vendors represented at the boutique accommodate Brighton and Jessica Elliot adornment lines, LipSense lip products, and accouterment manufacturers such as Lyssé, Last Tango, Luii, Democracy, Scandal and Elietian. For fall, there are jeans, corduroy pants, leggings, dresses, blanket sweaters and acme including those with agent "cold shoulder" details, bralettes and camisoles, handbags and knitted hats with fur pom poms.
Most of the accouterment avalanche amid accidental and dressy. As of Sept. 10, cocktail dresses, handbags and outerwear from London-based artist Ted Baker had a appropriate accoutrement in the store. Baker is one of the fastest-growing affairs brands in the U.K., per his website. The band has food in the U.K. and U.S. and is for auction in arch administration stores, such as Nordstrom.
Jeanne B's Boutique is the alone abode you can buy Ted Baker fashions in Colorado, Barta said.
"He takes the time for the little capacity and is actual specific about analogous patterns at the seam," Thatcher said.
"And if you see a bolt in a dress, you won't acquisition it anywhere else, in any added designer's line. You apperceive that you accept a absolutely specific garment."
The dresses are priced college than annihilation abroad in the store, at added than $300.
"It's still appealing reasonable for a bells or appropriate event," Barta said.
"And his being is so pretty, and you won't acquisition it anywhere else."
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